For investors, what makes a locality truly attractive extends beyond incentive policies. Equally important is certainty throughout project implementation. When local authorities match commitments with concrete action, administrative procedures are completed on schedule, and obstacles are removed promptly, investor confidence becomes the strongest catalyst for attracting as well as retaining capital.
Among enterprises implementing projects in the South Phu Yen Economic Zone under Dak Lak Province's newly introduced "green lane" mechanism, Mr. Tran Phuong Lam, Chairman of N&G South Central Group JSC, described the initiative as a highly encouraging signal for investors. "We can clearly see the provincial determination to reform not only through its commitments but also through the way government agencies accompany enterprises in resolving practical issues during project implementation. That has further strengthened our confidence to expand long-term investment in the locality," Mr. Lam said.
![]() |
| Dak Lak preparing investment-ready land to attract novel investors. |
From the perspective of a prospective investor, Mr. Nguyen Cong Minh, representative of Hai An-Do Luong Cooperative, said the cooperative is currently exploring opportunities to invest in commercial centres and traditional markets across Dak Lak. He described the rollout of the "green lane" mechanism as a welcome step forward. However, business community still expects the province to further streamline procedures related to land, planning, and construction investment, as shorter processing times would significantly improve investment efficiency.
Offering the perspective of a foreign-invested enterprise, Mr. Rob Glucksman, representative of Outfield Nursery Enterprises Vietnam Co., Ltd., said that beyond faster administrative processing, investors place great importance on a transparent investment environment with easy access to information. Regulations governing investment, land-use rights, together with available land resources should be disclosed more openly and clearly, enabling enterprises to formulate investment plans with greater confidence. Faster access to transparent information would shorten preparation time while reinforcing investor confidence when making investment decisions.
Feedback from businesses indicates that what they value most extends beyond processing speed to the predictability of investment environment. Transparent procedures, clearly defined timelines, coupled with well-defined responsibilities across relevant authorities enable enterprises to better plan financing, human resources, and project implementation schedules.
Mr. Vu Ba Phu, Director General of the Trade Promotion Agency under the Ministry of Industry and Trade, said local governments must play a stronger facilitating role in developing an integrated logistics ecosystem, describing it as a decisive factor in supporting both enterprises coupled with investors. "Reducing costs is impossible when even the most fundamental logistics links at production gateways remain missing", Mr. Vu Ba Phu stressed.
In order to achieve that objective, Dak Lak Province has reaffirmed its commitment to building a service-oriented administration that measures performance through the satisfaction of residents along with businesses. "We are committed to maintaining a transparent, objective and stable business environment while ensuring consistency in policy implementation. Simultaneously, we will continue accompanying enterprises, listening to their concerns, and working alongside them to remove obstacles throughout their operations. With strong political determination and an expanded development space, I am confident that localities, including Dak Lak, now possess all prerequisites to become safe as well as attractive investment destinations for business community", said comrade Do Huu Huy, Alternate Member of the Party Central Committee, Deputy Secretary of the Provincial Party Committee and Dak Lak PPC Chairman.
Translated by HAI LOAN

